She found her passion in all things digital, leading operations for a five-store dealer group before joining Cobalt in 2010. There, she helped Nissan dealers optimize digital marketing before moving into leadership and education-focused roles. Now Director of Marketing at DealerOn, Erin leads industry webinars to help dealers improve processes.
Outside of work, she loves spending time with her 13-year-old daughter and twin 8-year-old boys.
